MoEngage raises $100 million funding, VenturEast pockets 10x returns

06 Nov 2025, 06:01 PM

The funding round was led by Goldman Sachs Alternatives, part of Goldman Sachs Alternatives, and A91 Partners.

Team Head&Tale

MoEngage,a customer engagement platform, has raised $100 million in a fresh funding round led by Goldman Sachs Alternatives and A91 Partners.

The transaction facilitated a partial exit for VenturEast, the venture capital firm said in a statement.

VenturEast has pocketed 10x multiple on invested capital (MOIC) and a 47% internal rate of return (IRR) over a seven-year holding period.

The IRR beats the 20-30% average returns chased by venture capital and private equity firms in India.

"MoEngage stands alongside our successful AI/ SaaS investment-to-exit journeys with VideoVerse, Zaggle, and Seclore, underscoring the depth of our portfolio in this space," said Vinay Rao, partner at VenturEast.

VenturEast was one of the lead investors in the Series B funding round of MoEngage in 2018. Z47 (formerly Matrix Partner India) co-led the round then.

In a separate statement, MoEngae said that the company will use the funds to accelerating innovation across its platform through products and Merlin AI, which is a suite of intelligent agents purpose-built for marketing & product teams.

The company will also continue to deepen its global presence in North America and EMEA, and strengthen partnerships with the enterprises.

MoEngage was founded in 2014 by Raviteja Dodda and Yashwanth Kumar. It other investors include B Capital, Steadview Capital, Multiples PE and Eight Roads.

Avendus Capital acted as the exclusive financial advisor to the company and its shareholders.

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