JustAI secures $17 million in Series A funding led by Base10
25 Jun 2026, 12:06 PMThe round also saw participation from strategic investors and operators, including growth leaders from Anthropic and Chime, the CTO of HubSpot, and the founders of Eppo and Vapi.
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JustAI has raised over $17 million in a Series A funding round led by Base10, with participation from Y Combinator and Peak XV Partners.
The round also saw participation from strategic investors and operators, including growth leaders from Anthropic and Chime, the CTO of HubSpot, and the founders of Eppo and Vapi.
The fresh capital will be used to expand the company's engineering and go-to-market teams, strengthen its agentic AI infrastructure, and extend its platform into e-commerce and B2B marketing use cases. The company also plans to explore opportunities in India.
JustAI is an AI-native marketing platform that helps enterprises automate personalization, experimentation, and decision-making using proprietary reinforcement learning models. The startup claims to support over 600 marketing decisions delegated to AI every month and helped generate over $100 million in revenue for customers last year, with clients including Coursera, ClickUp, and Better.
JustAI was founded by Neha Mittal and Jeff Hara. Mittal previously held growth and retention roles at Twitter and Pinterest, while Hara brings experience in machine learning and recommendation systems. The year of founding was not disclosed in available sources.
In August 2024, JustAI raised a $1.7 million seed round led by Peak XV Partners, with participation from Y Combinator, Lobster Capital, and Cloud Capital.
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